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Archive for the ‘Advertising’ Category

iQ: A new kind of collaboration

Aug 14, 2009 Advertising, Design, Motion, Technology

What happens when two typographers, a pro race pilot, and an interactive artist collaborate on a project? Oh y’know, something like this:

Who knew Toyota could be so cool? Download the font here.

Tags: Motion tracking, Pierre & Damien, plmd, Stef van Campenhoudt, Toyota iQ, Typography, Zachary Lieberman

Response to D&AD Student Awards brief set by HP

Jul 10, 2009 Advertising, Inspiration, Motion

HP – invent from Tom and Matt on Vimeo.

“Present an idea which promotes HP Workstations ability to bring to life anything the creative mind can conceive.”

Filmed, edited and directed by Matt Robinson and Tom Wrigglesworth
matthewrobinson.co.uk
tomwrigglesworth.com

Music: Hold Me Back by Round Table Knights
roundtableknights.ch
myspace.com/roundtableknights

Tags: HP Invent

The (Olympus) PEN Story

Jul 9, 2009 Advertising, Inspiration, Motion

OK, so I’m a geek. I was reading up on the newly remodeled Olympus PEN (I want it bad…) the other day and then, came across the ad for it today. Holy shit – I’d say it’s stop motion at it’s best. I actually forgot that it was an ad. Pretty damn slick I’d say.

Apparently, they shot 60,000 images, printed 9,600 of them and then shot another 1,800 in order to create this video. Holy…. and tunes by Johannes Stankowski.

Tags: camera, Olympus PEN